HYPOP’s Webinar ‘Raising Awareness of Hydrogen: Best Practices from the HYPOP Project’

IMDEA Energy will take part in the second international online webinar of the European project HYPOP, “Raising Awareness of Hydrogen: Best Practices from the HYPOP Project”, to be held on 24 April 2025. The event will focus on sharing experiences and best practices for increasing public awareness and engagement with hydrogen technologies.

The webinar will explore hydrogen´s key role in Europe’s energy and climate strategy and will present the main insights gained by the HYPOP project in the areas of communication, public perception, and social assessment.

Diego Iribarren, Senior Researcher from our System Analysis Unit, will speak in the session dedicated to public perception and communication strategies, sharing the project´s progress in this field.

Webinar Agenda

1:00 PM – Welcome and Introduction

• Daniela Martin (IMI)
• Alberto García (Clean Hydrogen Partnership)
  An introduction to HYPOP and its role in supporting the EU’s hydrogen ambitions.

1:10 PM – HYPOP Project Overview & Hydrogen in the EU

• Ilaria Schiavi (ENVI)
  Get an overview of HYPOP’s achievements and how hydrogen fits into Europe’s broader energy goals.

1:20 PM – Public Perception & Communication Strategies

• Dr. Fanie van Rooyen (IMI)
• Diego Iribarren (IMDEA Energy)
• Valeria Mingardi (APRE)
  Dive into the latest research on public awareness, public engagement strategies, communication activities, and social life cycle assessments.

1:45 PM – Live Q&A and Discussion

• Moderated by Daniela Martin (IMI)
  Join the conversation, ask questions, and engage with our panel of experts.

1:55 PM – Wrap-Up and Closing Remarks

• Daniela Martin (IMI)
  A summary of key insights and a thank-you to all participants.

Detailed agenda is here: HYPOP_ agenda 24.04

Register now: https://hypop-webinars.methodsinnovation.org/?r=nr&tag=bestpracticeshypop